Saturday, April 24, 2010

Association

The Association was a mellow rock group with a solid rock backbone that had many hit singles in the 1960s through the 1980s.

This song, however, was probably their strangest release.

After "Cherish" hit #1 in August 1966, Valiant Records was looking for a solid followup, and also wanted to capitalize on the brief "Along Comes Mary" possible link to drug usage. They found what they wanted with "Pandora's Golden Heebie Jeebies," one of the lost relics of that era.

Although the title simply referred to a nightclub on the Sunset Strip, the song had enought psychedelia to placate the label's needs. Not taking any chances, they also promoted the flip, "Standing Still."

What they didn't realize was that the backlash was apparent at the get go, and the single only reached #35 around Thanksgiving time in 1966.

Association - Pandora's Golden Heebie Jeebies.mp3

Association - Standing Still.mp3


3 comments:

  1. Kinda surprising that this is The Association's only US picture sleeve.

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  2. Very true. I don't think that their record companies (Valiant and then Warner Brothers) thought that they were visually appealing enough to warrant such sleeves. Again, this is another set of record companies doing 45s on the cheap, so no picture sleeves. Why those chose this one for a sleeve is anyone's guess. Maybe they knew they had a bomb and thought that people would buy it for the sleeve alone?

    ReplyDelete
  3. Maybe their record company knew they had a bomb on their hands, and a sleeve might boost sales a little. But again, they were on two record labels--Valiant and Warner Brothers--who tended to put out 45s on the cheap.

    ReplyDelete

 

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